Underwater Hypoxic Blackout Prevention
A Website That Saves Lives.
How do you shed light on a dark subject?
Client Challenge
Underwater Hypoxic Blackout Prevention (UHBP), a foundation established after a tragic accident, exists to save lives and families through awareness and education. In order to more effectively spread their life-saving message, they needed an intuitive, accessible, and emotionally resonant digital presence that connects with families, educators, and aquatic professionals alike.
Planit's Solution
Planit created an online hub to support crucial content, including educational materials, safety products and signage, survivor and memorial stories, news, and donations. We crafted a strategic user experience, designed a stunning user interface, and developed an accessible, easy-to-use website to strengthen UHBP’s digital reach and increase its capacity to educate.
Making Life-Saving Education Accessible to All.
Because accidents can happen anytime, anywhere, Planit wanted to ensure that UHBP’s message was readily available to everyone, everywhere. Built with inclusivity at its core, the new site follows web accessibility best practices, featuring clear navigation, easy-to-read text, alt attributes for images, high-contrast color schemes, and keyboard-friendly controls. Clear and intuitive icons visually support key messages and guide users through content. Designed and developed to be fully responsive, the site adapts seamlessly across desktops, tablets, and smartphones, making it easy for users to access water safety guidance wherever they are.
Resources At the Ready
A brand-new information architecture makes water safety tips, training opportunities, and emergency guidance easy to digest. Ensuring that users can find exactly what they are looking for reduces the risk of missing vital information.
Compelling Colors & Typography
The website uses stark contrasts to create an emotional and urgent experience. A deep, dark blue background sets a somber tone, bold, white, sans-serif typography cuts through the darkness and ensures legibility, and red and bright blue highlights stand out like a lifeline.
Simple Content Management
Built on Planit’s custom WordPress solution, the UHBP website is as flexible as it is beautiful. Site admins can easily add and edit content to create an infinite combination of branded website elements. Preset starter templates and a drag-and-drop interface increase efficiency and streamline future updates.
